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Business Growth & Marketing Strategist

BJM Group - Peachtree City

BJM Group - Peachtree City

Marketing & Communications, Sales & Business Development
USD 80k-80k / year
Posted on Oct 1, 2025
Job Type
Full-time
Description

Grow Your Career with Strength in Numbers.
At BJM Group, you’ll find the best of both worlds: the close-knit feel of a local firm with the resources and opportunities of a growing regional network. Our team of CPAs, tax managers, and business professionals work together to deliver exceptional results for clients, while supporting each other’s growth every step of the way. Here, you’re more than a number. You’ll have the freedom to make an impact, the backing of experienced mentors, and a clear path to advance your career.

We’re seeking an tech savvy Business Growth & Marketing Strategist to join our growing team. If you’re ready to take your career to the next level with a collaborative, forward-thinking firm, read the details below and apply today! Learn more about who we are at www.bjmgroup.com

Perks That Power Your Career:

  • Your Health Comes First - Enjoy 100% employer-paid vision coverage, plus comprehensive medical and dental plans with generous HSA contributions.
  • Your Future is Secure - We invest in you with a dollar-for-dollar 401(k) match up to 4%—immediately vested from day one.
  • Work + Life in Balance - Start with 17 days of PTO (up to 27 with seniority), 9.5 paid holidays, comp time off, half-day Fridays outside tax season, and flexible remote options.
  • Your Well-Being Matters - Access confidential support through our Employee Assistance Program to help you think, feel, and perform at your best.
  • Grow With Us - We sponsor professional development, certifications, and memberships to keep your career moving forward.
  • Be Recognized - Earn extra incentives, comp time, and bonuses for your stellar performance.
  • Thrive in Our Culture - Join a positive, team-driven environment where collaboration and support fuel success.
  • Advance Your Career - As a growing firm, we offer plenty of opportunities to step up and shine.

Job Title: Business Growth and Marketing Strategist

Location: Remote

Classification: Full- Time/Exempt

Salary: $80k

Job Summary:

The Business Growth & Marketing Strategist plays a pivotal role in driving the growth and visibility of the Company. You are a natural networker with strong marketing expertise, an eye for identifying new business opportunities, and experience working with accounting or CPA firms. In this role, you balance strategic thinking, hands-on execution, and cross-functional collaboration to support both firm-wide and branch-level initiatives.

Duties/Responsibilities:

Business Growth & Strategy

  • Collaborate with senior executives to develop and implement business growth plans.
  • Analyze business processes, identify areas for improvement, and recommend change initiatives.
  • Forecast, draft, and oversee departmental budgets while ensuring ROI from marketing and growth activities.
  • Research and propose new market segments, opportunities, and partnerships to expand business reach.
  • Partner with Operations team to ensure seamless system functionality and user adoption.
  • Maintain and organize documentation repositories (SharePoint, OneNote) and create training/process materials.
  • Partner with Operations team to drive standardization, consistency, and efficiency in workflows across departments and Branches.

Marketing & Branding

  • Direct and implement advertising and promotional campaigns based on market research.
  • Manage websites, SEO strategies, and digital marketing channels to drive engagement and client acquisition.
  • Create engaging content, graphics, and materials for social media, community events, and educational opportunities.
  • Build and execute branch-level and firm-wide marketing initiatives, including sponsorships, trade shows, webinars, and reputation management.
  • Develop and maintain referral partnerships and local business networks.
  • Produce reports, dashboards, and presentations to communicate marketing effectiveness and business progress.
  • Provide proactive insights to leadership, ensuring alignment with overall firm goals.
  • Continuously monitor industry trends, best practices, and competitor activity to inform strategies.
  • Use CRM (Pipedrive) and analytics tools (Google Analytics, WordPress, Sprout Social) to track marketing performance and optimize campaigns.

Community Engagement & Networking

  • Represent the firm at community and industry events, strengthening visibility and reputation.
  • Facilitate webinars, live events, and online community discussions to position the firm as a thought leader.
  • Actively build relationships with brand advocates, subject-matter experts, and business partners.
Requirements

Required Education, Skills and Qualifications:

  • Bachelor’s degree in Business Administration, Marketing, or a related field.
  • 3+ years of marketing experience in a corporate or agency environment (experience with CPA or professional service firms preferred).
  • Strong knowledge of digital marketing, SEO, social media management, and content creation.
  • Proficiency in MS Office Suite (Excel, PowerPoint), WordPress, Google Analytics, and CRM systems (Pipedrive preferred).
  • Excellent organizational skills with the ability to manage multiple projects and deadlines.
  • Strong verbal and written communication skills; confident in networking and public speaking.
  • Demonstrated initiative with the ability to anticipate challenges and deliver solutions proactively.

Physical Requirements:

  • Prolonged periods of sitting at a desk and working on a computer.
  • Ability to travel by car and/or airplane to various branch offices and networking events.
  • Must be able to lift 15 pounds at times.

BJM Group and BJM Employer Inc, is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind: We are committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions are based on business needs, job requirements and individual qualifications, without regard to race, religion, color, national origin, gender, sexual orientation, gender identity or expression, age, marital status, veteran status, disability status, pregnancy, parental status, genetic information, political affiliation, or any other status protected by the laws or regulations in the locations where we operate. Accommodations are available for applicants with disabilities.